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Friday, August 13, 2010

How to Plan an Avon Grand Opening Event



By Suzie Faloon, eHow Contributing Writer


The independent Avon representative has a great business opportunity even during rough financial times. There is always a need for shampoo, deodorant, lotions and gifts. The Avon representative must keep a customer base going. It is important to stay in constant contact with regular customers and have promotions to gain new ones. An Avon Grand Opening Event is a smart way to introduce the fact that you are a representative who is ready to serve customers in the area. You can host an open house to announce a new product or the fact that you are becoming an eRepresentative.


Set a date, and book a building where the Open House will be held. If you plan on a 2-hour event you need to book the building for at least 4 hours. A restaurant banquet room, community center, church meeting room, municipal building or rental hall will make good locations for an open house. You may decide to host the event at your own home.

Decide on incentives to encourage your family and friends to bring guests and potential new customers with them to the open house. You can offer $10 worth of product for every $100 worth of orders generated from their guests. Prepare invitations with the incentive for this group of guests.

Plan a featured activity during the open house. You could have a friend help you by painting nails of the guests with Avon nail polish. Think about having a makeup demonstration. Plan a drawing for a mother-daughter facial session or makeup package.

Order samples of a variety of perfume, cologne, after shave and lotions to have for guests to take home from the open house. Order campaign brochures and outlet pamphlets. Print off Avon recruitment fliers from the Your Avon website. Contact your Avon District Manager to see if there are extra supplies that she can provide for you to use. Order new demonstration products that can be set out on display at the event. The new Avon products will draw attention and may win new customers for your business.

Ask a teenager to canvas the area with invitation fliers and a few posters for the Avon Grand Opening Event. Give the teen a gift certificate for Avon Mark products for young people. Advertise your event in a local paper several days before the event.

Plan on simple trays of refreshments for the event. Choose small finger foods that will have a no mess factor. Estimate what supplies you need. Buy paper cups, napkins and small plates along with the food.

Prepare the brochures and handouts the week before your event. Print off or handwrite stickers with your phone number and Avon eRepresentative information on them. Make an Avon Open House sign to be placed in a highly visible area outside of the building where the event will take place.

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